But why should you care about Amazon?
Reaching online customers
Amazon is the world’s leading online retail platform, with hundreds of millions of users worldwide. They sell to 340 million consumers across the UK, Germany, France, Italy and Spain alone, so getting your products and brand onto their platform is simply a smart business decision.
Replacing Google’s search engine
Coupled with this unrivaled consumer base is the way Amazon is revolutionising the retail landscape. It is has replaced Google as the go-to search engine for many users with purchase intent: in the US, more than half of product searches occur on Amazon.
Being the global platform
To reap the benefits of this brave new world, you need to be on the platform: the good news is that that’s straightforward. However, with more than 500 million products available to buy on Amazon, being discovered amidst the clutter and generating profit can be a challenge.
How do people findyour productamong 500 million other items
At Dash, we are experienced in helping our clients navigate some of the most complex and critical aspects of selling on Amazon, including:
At Dash, we are experienced in helping our clients navigate some of the most complex and critical aspects of selling on Amazon, including:
Creating a smart strategy prior to going live
Capitalising on Amazon’s performance advertising tools
Presenting your products in a way that is easily discoverable and drives conversion
Generating easy-to-understand and actionable insights and analytics